---
title: "PROPEL Stent Digital Marketing Case Study | Proven Results"
description: "Medtronic needed an online destination that helped patients understand the benefits of a PROPEL stent being used in their sinus surgery. See how we helped."
url: "https://xdshealth.com/healthcare-marketing-case-studies/propel/"
---

   video     [Our Work](/healthcare-marketing-case-studies/) / 

# Propel Case Study

  

## Improving sinus surgery one stent at a time

                         

### PROPEL is the first bioabsorbable drug‑eluting sinus stent that delivers medication directly to the sinuses.

   

[Intersect ENT](https://www.intersectent.com/) needed an online destination that helped patients understand the benefits of a PROPEL stent being used in their sinus surgery. XDS designed and developed [sinusstent.com](https://www.sinusstent.com) to be a friendly, educational resource for patients to dive deep into sinus surgery, why surgeons use PROPEL, how it works, and what to do post-surgery.

 

**Our work included:**

 
- **Content planning and development**
- **Visual design**
- **Development**
- **SEO & SEM**
- **Lead generation**
- ****Physician finder****
 

**The site well exceeded website data benchmarks:**

 
- **3+ pages per session**
- **4 min+ time on site**
- **51% bounce rate**
 

**Visit [sinusstent.com](https://sinusstent.com/)**

    ![new propel website diplayed on a tablet](https://xdshealth.com/wp-content/uploads/2024/03/ipad-propel-design.png)       ![](https://xdshealth.com/wp-content/themes/xds-health/assets/images/double-lines-1.png)   ![](https://xdshealth.com/wp-content/themes/xds-health/assets/images/double-lines-2.png)  ![banner containing the new propel website design](https://xdshealth.com/wp-content/uploads/2024/03/propel-design-collage.png)        

### Physician Finder

 

**XDS built a custom physician finder for [sinusstent.com](https://www.sinusstent.com) that allows patients to find an ENT physician near them who uses PROPEL during sinus surgery.**

    ![propel's new physician finder](https://xdshealth.com/wp-content/uploads/2024/03/propel-finder-full.png)